The quiet cost of doing nothing with your portfolio

There’s a phenomenon in investing that rarely makes headlines, doesn’t trigger any alerts, and builds slowly enough that most people never notice it happening. It’s called portfolio drift — and by the time you see it clearly, it’s usually been reshaping your risk profile for years.

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Allocation Is Personal, Not Theoretical

There’s no universal 60/40. Your investment allocation should reflect your unique timeline, risk tolerance, and what you’re actually building toward — not a textbook formula designed for no one in particular. Here’s how to think about portfolio allocation personally.

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